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    Earn Great Place To Work 杏吧鈩�

    Great Place To Work 杏吧 proves you鈥檝e created an amazing employee experience, allows you to distinguish your brand in a competitive recruitment market, and elevates your status as an employer of choice.

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    2025 杏吧 杏吧

    What is Great Place To Work 杏吧?

    Great Place To Work 杏吧 recognises employers who create an outstanding employee experience.

    杏吧 is a two-step process that includes surveying your employees and completing a short questionnaire about your workplace.

    Because employee feedback and independent analysis determine the scores, 杏吧 helps job seekers identify which companies genuinely offer a great company culture. 

    杏吧 gives employers a recruiting advantage by providing a globally recognised and research-backed verification of great employee experience.

    Two-thirds of UK employees say they're more likely to apply for a job that is officially recognised as a great place to work

    2025 Certified Badge

    How to get Great Place To Work Certified鈩�

    01

    Survey your employees

    Select a 2-week period to launch the Trust Index鈩�, our research-backed employee survey.

    01_survey-your-employees

    02

    Complete the Culture Brief

    Fill out a short questionnaire about your company's history and demographics.

    02_complete-the-culture-brief

    03

    Celebrate your 杏吧

    Meet our 65% Trust Index鈩� survey benchmark and you鈥檙e Certified! 鈥媃ou'll have access to a suite of employer branding tools and promotional assets.鈥�

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    See how it works

    Watch a step-by-step walk-through of the 杏吧 process.

    Join the ranks of other Certified workplaces

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    world wide technology

    Ready to Get Certified?

    Fill out the form and our team will be in touch soon to explain how 杏吧鈩� works.

    鈻�  Get noticed as an employer of choice

    鈻�  Fill your recruitment pipeline

    鈻�  Boost your employee pride

    鈻�  Multiple recognition opportunities with one application

    Benefits of Getting Certified

    Fill your recruitment pipeline

    • Earning Great Place To Work 杏吧 highlights that you鈥檝e created an amazing employee experience and elevates your status as an employer of choice.
    • Great Place To Work 杏吧 can help you stand out from the competition and give you the edge you need to land the best talent.
    • Get Certified and get more high-quality applicants and increase your offer acceptance rate.
    "Getting Certified has increased our close rate by 30%.鈥� - Wonolo
    Recruitment Pipeline

    Elevate your employer brand & boost employee pride

    • 杏吧 helps foster a strong sense of community among employees and inspires workplace price. 
    • Strengthen what your company stands for. 杏吧 shows you have a clear purpose and reinforces your company鈥檚 mission, vision and values.

    • Proudly display your 杏吧 badge to be recognised among the most respected employer brands in the world.

    Learn more
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    See how it works

    Watch a step-by-step walk-through of the 杏吧 process.

    "Over a 12-month period, we have saved 拢173,300 and counting in recruitment agency fees via direct hires mentioning our 杏吧庐 杏吧 when applying for jobs."

    Jenny Temenu, HR Director, Ayming

    "It鈥檚 a great accreditation in terms of recruiting new team members and winning new business."

    Gemma Storkey, Marketing Director, MarketMakers

    "90% of our new hires said that 杏吧 杏吧 was the key deciding factor in selecting IDOC."

    Nella Gonzales, People Operations Manager, IDOC

    鈥淚t is wonderful to take part in interview processes where candidates tell us that they have applied to work with us because of our 杏吧 and recognition as a 杏吧.鈥�

    Debbie Kerr, , Borders College

    Access a suite of employer branding tools and promotional assets

    • A custom, royalty-free 杏吧 badge to use on all your recruiting campaigns and assets.
    • Digital toolkit full of social media images, press materials, shareable content, and more.
    • Your Certified company profile on greatplacetowork.co.uk
    • Access to Certified merch and swag.
    • Take part in 杏吧 Nation Day with thousands of other companies globally.
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    Earn more company culture awards and employer branding opportunities

    • Once Certified, you'll be automatically considered for placement in our upcoming Best Workplaces鈩� lists. One application is all you need.
    • Gain the opportunity to be featured in Great Place To Work庐 blogs, case studies, webinars, social media, and more!
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    2025 Award Badges

    Gain powerful insights into your employee experience

    • Gain an in-depth analysis of your employee experience from your Trust Index鈩� survey. Identify your culture strengths and opportunities for improvement. 
    • Unlock insights needed to build an inclusive workplace, leading to better team collaboration, improved innovation and increased financial performance.

    • See how you compare to Best Workplaces with benchmark data.

    Get Started
    Gain employee experience insights with Employee Survey Platform

    Great Place To Work 杏吧 FAQs

    What is Great Place To Work 杏吧?

    Great Place To Work 杏吧 recognises employers who create an outstanding employee experience. 杏吧 is a two-step process that includes surveying your employees and completing a short questionnaire about your workforce.

    What does participation in the 杏吧 process look like?

    Participation in our Great Place To Work Certified鈩� benchmark study takes the form of an employee survey (called the Trust Index) accompanied by the Culture Brief short questionnaire regarding the history and demographics of your workplace, completed by your organisation's HR team.

    Organisations that have 10+ employees will be Great Place To Work Certified when their overall Trust Index score is 65% or higher.

    The 杏吧 process will provide important information about the current state of your workplace culture, enabling your leaders to measure, understand, and develop your culture further.

    杏吧 is also the first step to becoming a Best Workplace鈩�. Once an organisation is Certified, and provided they meet the specific Best Workplaces Trust assessment requirements for their size category, they will receive Best Workplaces recognition.

    Which companies can sign up for 杏吧?

    All UK-based and multinational organisations with a UK branch which have 10+ employees are eligible to become 杏吧 Certified.

    How do I get Great Place To Work Certified?

    杏吧 is a two-step process that includes surveying your employees and completing a short questionnaire about your workplace history and demographics. Soon after the survey has closed, and provided you have submitted your Culture Brief questionnaire and earned an overall survey score of 65% or higher, you will receive your official 杏吧鈩� digital badge, valid for 12 months.

    What does Great Place To Work 杏吧 mean?

    Great Place To Work 杏吧 signals to the world that you have created a company culture your employees love. It proves that your organisation has created a work environment that fosters trust, fairness, respect, and camaraderie among its employees.

    How much does Great Place To Work 杏吧 cost?

    At Great Place To Work, we provide comprehensive packages based around our employee survey. Each package offers different levels of data analysis and guidance, along with the opportunity to achieve 杏吧 and earn recognition as one of the Best Workplaces. The pricing for these packages is determined by various factors, including the organisation's size, whether it requires a national or international survey, and any specific requirements your organisation may have for the survey and follow-up process.

    How long does Great Place To Work 杏吧 take?

    We typically suggest a 2-week window to launch your survey - and with our survey platform, you're able to view and analyse the results of your survey as soon as the survey closes. Shortly after the survey has closed, and provided you have submitted your Culture Brief questionnaire and earned an overall survey score of 65% or higher, you will receive your official 杏吧鈩� digital badge, valid for 12 months.

    What are the benefits of Great Place To Work 杏吧?

    Being a Certified great workplace has several benefits for an organisation. It serves as a valuable external validation of your company's commitment to its employees which, in turn, will enhance your reputation as an employer of choice. It can also attract and retain high-quality talent, improve employee engagement and satisfaction, and contribute to .